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ZDF.archive and TV FOR MOBILE sign agreement for international footage distribution on cell phones

Mainz, 24th May 2005

Germany based ZDF.archive and the French mobile content agency TV FOR MOBILE have signed a distribution agreement, it was announced today. Under the terms of the agreement, TV FOR MOBILE and ZDF will co-produce compelling mobile video content and distribute it on cell phones all across Europe.

The first output of the cooperation is a collection of 20 funny animal clips, which is sold to various mobile operators and cell phone manufactors in the French speaking territory. The content was supplied by ZDF.archive and the clips were exclusively produced and remixed by TV FOR MOBILE.

Fred Burcksen, VP Distribution and Investments of ZDF Enterprises: "The mobile market is still a niche market for us. Our fruitful cooperation with TV FOR MOBILE will enable us to generate revenues from new markets. Quality content and a special conversion for the mobile market, custom made to suit customers demands, are the key factors for success". Claire Leproust, CEO of TV FOR MOBILE adds: "Our strong relationship to the mobile industry combined with the widespread footage of ZDF.archive catapult us in the pole position to provide strong mobile video clips to the target groups."

To screen and/or licence mobile clips please get in contact with the ZDF.archive Sales Team: tel: +49 (0)6131 991-328, fax +49 (0)6131-991259 or e-mail [mailto:Sewing.T@ZDF.de Sewing.T@ZDF.de]. Further information is available at [http://www.zdf-archive.com www.zdf-archive.com].

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ZDF.archive is the library of the ZDF Network television. As Europe's largest broadcaster, the ZDF Network has been producing high quality television programming for over 40 years. Our archive contains one of the world's largest collections of television material and stock footage. With approximately two million available entries taken from over 300,000 different programmes, we have a large library of moving images.

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Founded in 1993, ZDF Enterprises GmbH is the wholly-owned subsidiary and commercial arm of ZDF German Television Network, one of Europe’s largest and most respected broadcasters. Headquartered in Mainz, Germany, ZDF Enterprises is responsible for the development, production and global distribution of quality original programming. The company is also responsible for all programme acquisitions and international co-productions on behalf of the network, and acquires programming for world-wide distribution. Its vast programme library ranks as the largest in the German language. The extensive catalogue includes television movies and mini-series, drama series and comedies, documentaries, family entertainment and children’s programming. ZDF Enterprises also oversees all licensing and merchandising activities based on its high-profile programmes, including book and music publishing and the licensing of its programme properties in all key product categories. Committed to the future, ZDF Enterprises has embarked on numerous New Media initiatives, ranging from opportunities within the burgeoning e-commerce industry to the creation of themed edutainment dimensions featuring the recognised programme brands with which ZDF has become synonymous.

Contact ZDF Enterprises:
Christine Denilauler (Director of Marketing and Corporate Communications), ZDF Enterprises GmbH, Lise-Meitner-Str. 9, D-55129 Mainz/Germany, tel. +49-6131-991228, fax +49-6131-991229, e-mail: [mailto:Denilauler.C@ZDF.de Denilauler.C@ZDF.de].

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TV FOR MOBILE specializes in the distribution of mobile content rights as well as the production and publishing of highly marketed and customized content which common point is their successful exploitation on TV channels. TV FOR MOBILE has also developed a specific expertise in video for mobile phones to take advantage of the GPRS and UMTS networks. For more information: [http://www.tv-for-mobile.com www.tv-for-mobile.com].

Contact TV FOR MOBILE:
Claire Leproust (Founder – CEO), TV FOR MOBILE, 16 rue de la Tour d’Auvergne, 75009 Paris / France, tel. +33 1 42 80 98 80, e-mail: [mailto:cleproust@tv-for-mobile.com cleproust@tv-for-mobile.com]

Contact

Christine Denilauler

Christine Denilauler

Vice President Marketing and Corporate Communications

Phone
+49 (0) 6131 / 991–1130
Fax
+49 (0) 6131 / 991–2130
E-Mail
christine.denilauler@zdf-enterprises.de
Address
ZDF Enterprises GmbH
Erich-Dombrowski-Str. 1
55127 Mainz | Germany