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ZDF Enterprises licenses ROCKET CITY REDNECKS to Discovery Networks International

Mainz, 25rd September 2013

ZDF Enterprises has just inked a major deal with Discovery Networks International, for the licensing of the factual series ROCKET CITY REDNECKS (20 x 30’ HD) for Discovery Science in selected markets across Europe, Middle East and Africa. Valid for three years, the license goes into effect in October 2013 and covers territories in Central and Eastern Europe including Russia and CIS, Scandinavia, Benelux and the Middle East and Africa.

Huntsville, Alabama, USA is also called “Rocket City” and is home to the “Rocket City Rednecks” – a group of real-life redneck geniuses who apply backwoods know-how to big questions in science, technology and engineering. Travis Taylor, the ringleader of the “Rocket City Rednecks”, has a PhD in engineering and Top Secret clearance with the U.S. government. Besides being typical Deep South, Huntsville is also the home of the U.S. Space and Rocket Center, where NASA began in the 1950s. When NASA, the Department of Defense, or private industry needs someone to solve a big scientific problem, Travis is their man. Joining him is a group of backwater Einsteins like Rog, a guy with a genius IQ of 160; Pete, an optical scientist who designs satellites at the U.S. Space and Rocket Center; and Travis’ dad Charles, one of NASA’s original engineers.

Ralf Rückauer, VP ZDFE.factual at ZDF Enterprises: “We’re very proud of our long and fruitful relationship with Discovery, and especially of this deal, which concerns a somewhat different factual programme: a light-hearted, often humorous show that combines science and fun. In the future, we hope to have more of these light docs that serve up solid facts and information with a smile.”

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About ZDF Enterprises
ZDF Enterprises was founded in 1993 as a commercial subsidiary of ZDF, one of the largest and most renowned TV broadcasters in Europe. Headquartered in Mainz, Germany, ZDF Enterprises is responsible for the worldwide sale of programs, the making of international co-productions, the acquisition of licenses as well as the merchandising of strong program brands in its own name, for ZDF, and for third parties. ZDF Enterprises has successfully established itself as an independent market player on the German and international stage. Bound into a strong group, the company manages the largest German-language stock of programs in the world and, next to this, a continuously growing portfolio of international productions consisting of series and miniseries, TV movies, documentaries and children’s programs. In the course of the development and diversification process carried out up to now, many business fields in the television and media domains were made accessible in the ZDF Enterprises group. Thus ZDF Enterprises can provide a comprehensive, full-service offering today, and covers every step in the chain of origin and exploitation of successful TV programs, from development to production and up to the marketing of TV licenses, merchandising rights, online rights and much more.

Contact ZDF Enterprises
Christine Denilauler (Vice President Marketing and Corporate Communications), Erich-Dombrowski-Str. 1, D-55127 Mainz/Germany, tel.: +49 6131-9911130, fax: +49 6131-9912130, e-mail: christine.denilauler@zdf-enterprises.de, www.zdf-enterprises.de.

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About Discovery Communications
Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the world's #1 nonfiction media company reaching more than two billion cumulative subscribers in 223 countries and territories. Discovery is dedicated to satisfying curiosity through 162 worldwide television networks, led by Discovery Channel, TLC, Animal Planet, Science and Investigation Discovery, as well as U.S. joint venture networks OWN: Oprah Winfrey Network, The Hub and 3net, the first 24-hour 3D network. Across the Nordic region, Discovery owns and operates SBS Discovery Media, a top-three portfolio of 20 television brands that feature leading nonfiction content, as well as locally produced entertainment programs, sports and the best scripted series and movies from major studios. Discovery also is a leading provider of educational products and services to schools and owns and operates a diversified portfolio of digital media services, including Revision3. In Central and Eastern Europe, the Middle East and Africa, 11 Discovery brands reach 235 million cumulative subscribers in 104 countries with programming customized in 19 languages.

Contact Discovery Networks International
Lauren Gill, Publicity Manager: lauren_gill@discovery.com, +44 208 811 4050

Contact

Christine Denilauler

Christine Denilauler

Vice President Marketing and Corporate Communications

Phone
+49 (0) 6131 / 991–1130
Fax
+49 (0) 6131 / 991–2130
E-Mail
christine.denilauler@zdf-enterprises.de
Address
ZDF Enterprises GmbH
Erich-Dombrowski-Str. 1
55127 Mainz | Germany

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