ZDF Enterprises highly satisfied with success at MIPTV 2004
Documentary Series THE FUTURE IS WILD sold to the BBC
Alexander Coridass, President and CEO of ZDF Enterprises, is highly satisfied with the commercial success his company has recorded at MIPTV, the television market that has just drawn to a close: "We recorded our best annual operative results in 2003, and the market recovery in the USA and Europe evident at MIPTV indicates that we shall also see excellent figures for the current year."
Coridass cites one particularly successful transaction: the sale of the high-gloss documentary series THE FUTURE IS WILD to the BBC. The British broadcaster plans to screen this series in the wake of the phenomenal successful pre-historic documentary WALKING WITH DINOSAURS, which thrilled over 17 million British viewers in the year 1999.
Apart from numerous successful purchases (including feature films for ZDF’s Monday Cinema and Sunday late night slot), and initial discussions concerning further co-productions in children and youth programming (with, among others, ZDF Enterprises’ Australian partner Jonathan M. Shiff), international sales remained the focal point of activities for ZDF Enterprises – as is traditionally the case.
At this MIPTV, the buyers’ main interest was fictional programming, which recorded 41% of the total sales, followed by documentaries with 27%. Outstanding aspects of the fiction sales include the purchase of TV movie packages by the French broadcaster M6 and the Belgian RTBF, the acquisition of a package of fictional programs by the Czech client AQS, the sale of ROSENHEIM COPS to Austrian ORF, the sale of DVD rights for the classic crime series DERRICK to the Netherlands, and the purchase of nine episodes of THE OLD FOX by broadcasters in Finland and Switzerland.
Clearly when it comes to documentary programs ZDF Enterprises has also judged the requirements of clients accurately: documentary packages were sold to Italian broadcasters Mediaset and RAI, as well as the Spanish Pay-TV channel Multicanal, while other new documentary highlights of MIPTV have been secured by Finland, Denmark, Korea, Poland, Russia and Switzerland.
In the area of children and youth programming, the sales of the series PETTERSON AND FINDUS and METAL HEADS to ORF represented significant successes.
Programs were sold to a total of 21 clients in 18 countries, with the highest revenues resulting from deals with partners from France, Austria, Great Britain and Italy.
Founded in 1993, ZDF Enterprises GmbH is the wholly-owned subsidiary and commercial arm of ZDF German Television Network, one of Europe’s largest and most respected broadcasters.
Headquartered in Mainz, Germany, ZDF Enterprises is responsible for the development, production and global distribution of quality original programming. The company is also responsible for all programme acquisitions and international co-productions on behalf of the network, and acquires programming for world-wide distribution. Its vast programme library ranks as the largest in the German language. The extensive catalogue includes television movies and mini-series, drama series and comedies, documentaries, family entertainment and children’s programming.
ZDF Enterprises also oversees all licensing and merchandising activities based on its high-profile programmes, including book and music publishing and the licensing of its programme properties in all key product categories.
Committed to the future, ZDF Enterprises has embarked on numerous New Media initiatives, ranging from opportunities within the burgeoning e-commerce industry to the creation of themed edutainment dimensions featuring the recognised programme brands with which ZDF has become synonymous.
Your contact at ZDF Enterprises:
(Director of Marketing and Corporate Communications)
ZDF Enterprises GmbH
D-55129 Mainz, Germany