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ZDF, CBC and ZDF Enterprises join forces for Multi-million Dollar Documentary Project "India Reborn"

Mainz, 3rd October 2007

"INDIA REBORN" is a joint venture between ZDF, CBC and ZDF Enterprises. The four-part documentary series, is an HD production with a seven-figure budget and is conceived as a sequel to the successful CBC / New York Times TV / ZDF co-production "CHINA RISES". Three episodes in the series are created by CBC teams, the fourth by a team from ZDF. S4C and France 5 are also on board as additional co-production partners, while ZDF Enterprises will handle worldwide sales of all rights.

"INDIA REBORN" makes use of intensive, on-location research to portray the impact of that country’s astonishing economic growth on a wide cross-section of modern India (economy, society, politics, culture, food supplies). The series will be character-driven, told through the stories of individuals at all levels of society, from the wildly successful billionaire capitalists and the new middle class on a spending spree, to the millions of rural farmers, still struggling on less than a dollar a day. “INDIA REBORN” will have cameras across the continent of India, making it a cinematic mosaic of landscape and people. It captures the potential as well as the internal contradictions of the world’s largest democracy, a country soon to have the world’s largest population. It is a land characterised by traditions thousand of years old, yet its economy is driven by a high-tech industry that is propelling the nation forward to superpower status.

Fred Burcksen, Vice President Distribution, Merchandising and Investments at ZDF Enterprises: "India, the biggest developing country with the greatest economic potential, the largest democracy in the world that will soon have the highest population, is going to attract more and more public attention in the years to come. This dazzling documentary series thus forms a crucial element in our sales drive on the subject of India for 2008 / 2009. On top of this, the production is a prime example of successful co-operation between ZDF, ZDFE and CBC, with implications for future projects."

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**About ZDF Enterprises**
Founded in 1993, ZDF Enterprises GmbH is the wholly-owned subsidiary and commercial arm of ZDF German Television Network, one of Europe's largest and most respected broadcasters. Headquartered in Mainz, Germany, ZDF Enterprises is responsible for the development, production and global distribution of quality original programming. The company is also responsible for all program acquisitions and international co-productions on behalf of the network, and acquires programming for world-wide distribution. Its vast program library ranks as the largest in the German language. The extensive catalogue includes television movies and mini-series, drama series and comedies, documentaries, family entertainment and children's programming. ZDF Enterprises also oversees all licensing and merchandising activities based on its high-profile programs, including book and music publishing and the licensing of its program properties in all key product categories. Committed to the future, ZDF Enterprises has embarked on numerous New Media initiatives, ranging from opportunities within the burgeoning e-commerce industry to the creation of themed edutainment dimensions featuring the recognized program brands with which ZDF has become synonymous.

**Contact ZDF Enterprises**
Christine Denilauler (Director of Marketing and Corporate Communications), ZDF Enterprises GmbH, Lise-Meitner-Str. 9, D-55129 Mainz/Germany, tel. 0049 6131-991228, fax 0049 6131-991229, e-mail: [mailto:denilauler.c@zdf.de denilauler.c@zdf.de], [http://www.zdf-enterprises.de www.zdf-enterprises.de]

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**About CBC/Radio-Canada**
CBC/Radio-Canada is Canada's national public broadcaster and one of its largest cultural institutions. With 28 services offered on Radio, Television, the Internet, satellite radio, digital audio, as well as through its record and music distribution service and wireless WAP and SMS messaging services, CBC/Radio-Canada is available how, where, and when Canadians want it.
Through this array of activities, CBC/Radio-Canada brings diverse regional and cultural perspectives into the daily lives of Canadians in English, French and eight Aboriginal languages, in nine languages on its international Radio service, Radio Canada International, and in eight languages on its Web-based Radio service RCI viva, a service for recent and aspiring immigrants to Canada.

**Contact CBC/Radio-Canada:**
Katherine Heath-Eves
Media Relations
CBC/Radio-Canada (Ottawa)
Tel: (613) 288-6235
e-mail: [mailto:heathevk@cbc.ca heathevk@cbc.ca]

Contact

Christine Denilauler

Christine Denilauler

Vice President Marketing and Corporate Communications

Phone
+49 (0) 6131 / 991–1130
Fax
+49 (0) 6131 / 991–2130
E-Mail
christine.denilauler@zdf-enterprises.de
Address
ZDF Enterprises GmbH
Erich-Dombrowski-Str. 1
55127 Mainz | Germany