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Yi Qiao joins ZDF Enterprises' drama team as Director ZDFE.drama for Acquisition and Sales in Scandinavia and the English-Speaking World

Mainz, 3 February 2020

As of today, Yi Qiao has joined the drama team of ZDF Enterprises and is now responsible as Director ZDFE.drama  for the acquisition of new drama projects and sales of drama programmes in the worldwide English-speaking territories and in Scandinavia.

After attaining her bachelor’s degree in business administration from Ludwig Maximilian University in Munich, she worked in various positions. Among other things, Yi Qiao worked for many years in the international sales department of Red Arrow Studios International at various locations. In her last position as Senior Sales Manager for Red Arrow Studios International, she was based in London where she oversaw and had ultimate responsibility for sales targets in the UK, Benelux, Scandinavia, Middle East and Africa.

Robert Franke, VP ZDFE.drama at ZDF Enterprises, said of the new team member: “We are very happy about this great new addition. The territories served by Yi are of paramount importance to us. We are pleased that with Yi, we can start work with a colleague who has proven, long-standing experience and excellent customer relations.”


About ZDF Enterprises
ZDF Enterprises was founded in the year 1993 as a 100 % private subsidiary of ZDF, one of the biggest and most renowned television broadcasters in Europe. On behalf of ZDF, ZDF Enterprises is responsible for worldwide program sales, the implementation of international co-productions, license purchasing for quality programs, marketing online rights and the merchandising of strong ZDF program brands. During the course of the process of development and diversification to date, it has been possible to incorporate a large number of business activities within the television and media industry within the ZDF Enterprises Group. Consequently, today ZDF Enterprises can offer a comprehensive, full-service offer that covers every step in the process of creation and utilisation of successful TV productions, from material development in all genres to production and then on to the marketing of television licenses, merchandising and online rights.

Contact ZDF Enterprises
Christine Denilauler (Vice President Marketing and Corporate Communications), ZDF Enterprises GmbH, Erich-Dombrowski-Str. 1, 55127 Mainz/Germany, phone +49 6131-9911130, fax: +49 6131-9912130, e-mail:,


Christine Denilauler

Christine Denilauler

Vice President Marketing and Corporate Communications

+49 (0) 6131 / 991–1130
+49 (0) 6131 / 991–2130
ZDF Enterprises GmbH
Erich-Dombrowski-Str. 1
55127 Mainz | Germany


Yi Qiao