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Children's series "DRAGON" to launch at MIPCOM

Stop-motion animated series in 26x12', 104x2:30' and 26x7' formats; based on the books by award-winning author Dav Pilkey

"Dragon" is a co-production between Canada, Germany and Korea and developed for Pubcaster ZDF, YTV Treehouse and EBS

MONTREAL AND MAINZ – September, 7th 2004 -- "Dragon", the first ever co-production between Canada, Germany and Korea, will be launched at MIPCOM Jr. and MIPCOM in October. "Dragon", an animated series in rare and high-quality Stop-Motion-Animation, was produced by Cite´-Amérique (Canada), Scopas Medien AG (Germany) and Image Plus (Korea) and developed for Pubcaster ZDF in Germany, YTV Treehouse in Canada and EBS in Korea.
The deal was announced by Hans Juergen Steimer, Senior Vice President Acquisitions & Coproductions, ZDF Enterprises in Mainz / Germany and Isabelle Bégin, Head of Sales, FRV MEDIA INTERNATIONAL in Montreal / Canada.
The series is based on the famous books "The Dragon Tales" by award-winning children’s author Dav Pilkey , who is the author of million seller "Captain Underpants". His universally identifiable sense of humor, which appeals to both children and adults, is a vital part of "Dragon". The series has been adapted for television by writer Steve Westren.

FRV Media International, the distribution arm of FRV Media Inc. who recently acquired Cite´-Amérique, will be distributing the series in North America, Latin America, Japan, Australia and New Zealand. ZDF Enterprises, Mainz / Germany, maintains the European rights, with Image Plus, Korea, overseeing the Asian rights (excluding Japan).

"Dragon" was produced in the rare but popular Stop-Motion Animation technique that has already been the foundation of the success of well-known productions such as "Bob the Builder", "Wallace and Gromit", and "Koala Brothers". Whilst 95% of TV animation is produced in 2D cell animation, the high-quality Stop-Motion Animation productions are the most successful shows worldwide. In addition, the available formats for the series, 26 x 12 minutes, 104 x 2:30 minutes and 26 x 7 minutes, allow flexible and tailor-made programming for any TV station.

"Dragon", targeted for pre-school children, is set in an imaginary world and explores themes that are universally identifiable to children everywhere - wanting a friend, being afraid of the dark - by capturing the endearing and often insightful life stories of our lovable hero, Dragon. In his adventures, Dragon always tries to do good and be fair even through the worst circumstances. He always succeeds to find a solution, often in surprisingly touching ways.

About FRV Media International
FRV Media International is the recently formed distribution division of FRV Media Inc., a producer and integrator of quality content deployed across multiple platforms: television, cinema, multimedia and publishing. FRV Media Inc. recently acquired Cité-Amérique Cinéma Télévision and Cité-Amérique International to expand its operations.

About ZDF Enterprises
Founded in 1993, ZDF Enterprises GmbH is the wholly-owned subsidiary and commercial arm of ZDF German Television Network, one of Europe’s largest and most respected broadcasters. Headquartered in Mainz, Germany, ZDF Enterprises is responsible for the development, production and global distribution of quality original programming. The company is also responsible for all programme acquisitions and international co-productions on behalf of the network, and acquires programming for world-wide distribution. Its vast
programme library ranks as the largest in the German language. The extensive catalogue includes television movies and mini-series, drama series and comedies, documentaries, family entertainment and children’s programming.

ZDF Enterprises also oversees all licensing and merchandising activities based on its high-profile programmes, including book and music publishing and the licensing of its programme properties in all key product categories.
Committed to the future, ZDF Enterprises has embarked on numerous New Media initiatives, ranging from opportunities within the burgeoning e-commerce industry to the creation of themed edutainment dimensions featuring the recognised programme brands with which ZDF has become synonymous.

CONTACT INFORMATION:
Contact ZDF Enterprises:
Christine Denilauler (Director of Marketing and Corporate Communications), ZDF Enterprises GmbH, Lise-Meitner-Str. 9, D-55129 Mainz/Germany, tel. +49 (0) 6131-991228, fax +49 (0) 6131-991229, e-mail: [mailto:Denilauler.C@ZDF.de Denilauler.C@ZDF.de]

Contact FRV Media International:
Sheila Morris – Morris Marketing
4440 Talofa Avenue, Toluca Lake, CA 91602/USA
tel. 818 487-9300, fax 818 487-9303, e-mail: [mailto:sheila@morrispr.com sheila@morrispr.com]

Contact

Christine Denilauler

Christine Denilauler

Vice President Marketing and Corporate Communications

Phone
+49 (0) 6131 / 991–1130
Fax
+49 (0) 6131 / 991–2130
E-Mail
christine.denilauler@zdf-enterprises.de
Address
ZDF Enterprises GmbH
Erich-Dombrowski-Str. 1
55127 Mainz | Germany